Small choices in photography and project notes can help clients understand the care your crew takes
Portfolio Store for ArboristsSee what to refineA little context turns a folder of tree photos into a helpful record. These practical adjustments keep your portfolio accurate, respectful, and easy for a client to scan.
Photograph in even daylight where practical so foliage, bark, and the finished canopy remain easy to distinguish.
Take the opening and closing views from similar positions; consistent framing makes the change easier to judge.
Add a close view only when it explains a feature such as a pruning result, planting method, or site constraint.
Explain the concern and agreed service in everyday terms, then define any technical term that matters.
Ask before posting and remove house numbers, faces, vehicle plates, and details that identify a private site.
Capture cleanup, retained features, or new planting when those details are part of the completed job.
A portfolio should represent the work you actually performed. Distinguish your crew’s role from other contractors, avoid implying a guarantee about future tree health, and do not present an assessment as a formal report unless it is one. Clear captions and permission-aware images help a prospective client evaluate your experience without disclosing more about the site than necessary.
Matching viewpoints give context to the difference between the initial condition and the completed work.
A short note on the objective and service is often more useful than a long account of the job.
Confirm consent and remove identifying information before sharing a client’s property online.
Use a safe ground-level view for general context; never take a risky position just to capture an image.
Get clear permission before sharing identifiable private property, and respect any limits the customer sets.
Name the service, then add a plain-language phrase about the goal so the caption is accessible to non-specialists.
No. Select only the views needed to explain the scale, care taken, and completed result.
Start with a concise selection and use permitted training or planting work when it truthfully represents your experience.
Refresh a project when you have a stronger example or when its photos and service description no longer reflect your current work.
Choose a recent job and make its purpose, setting, and result clear.